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WHY ₹2,499

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This page exists because you deserve a direct answer and not a marketing pitch.

Coslign candles are ₹2,499. They do not go on sale. They will not be 30% off at Diwali or 50% off in January. The price is what it is and it will stay what it is.

Here is why, completely honestly.

What you are actually paying for

Soy wax, not paraffin.
Soy-based wax costs significantly more than paraffin at every stage of production. It was chosen because paraffin combustion releases toluene and benzene into the air of an enclosed room. In a small Indian apartment with windows closed during monsoon or winter, this matters. Soy wax burns with water vapour and trace carbon dioxide. We chose the wax that is better for the air you breathe before we chose any other element of the candle.

10% fragrance load.
Most candles in the ₹500–1,500 range carry 6 to 7% fragrance by wax weight. Coslign carries 10%. This is not a headline figure. It is the difference between a scent that is present and a scent that is experienced. The neurological effects of lavender, vanilla, citrus, and sage that we write about on this website require concentration levels above the threshold that 6% fragrance in a single-wick candle produces.

Two cotton wicks.
A wide-diameter jar with one wick cannot produce a complete melt pool. The fragrance compounds embedded in the wax at the edges never fully volatilise. The scent throw is compromised. Tunnelling occurs and wax is wasted. Two wicks solve all of this. They cost more. They are there anyway.

The vessels.
The amber glass jar and the pink frosted glass jar are heavy, reusable vessels designed for a second life after the wax is finished. They are not disposable packaging. They are objects designed to remain on your desk or in your bathroom long after the candle is complete. This costs more than a standard glass container. The decision was made before the first candle was produced.

The extras that are not extras.
A cotton drawstring bag with every order. A fragrance discovery strip of the other candle tucked under the seal sticker, so you experience both rituals before you order your next one. Complete ingredient transparency with CAS numbers published, because you deserve to know exactly what you are burning in your home. A Founding Member privilege for the first 100 subscribers that lasts forever.

The 40 to 50 hours.
At ₹2,499 for 50 hours of burn time, Coslign costs ₹50 per hour. Per-hour context: one café chai costs ₹80 for 10 minutes. One yoga class costs ₹400 for 60 minutes. One multiplex movie cost ₹300 for 120 minutes. Coslign costs ₹50 for 60 minutes of a neurologically active, clean-burning, soy-wax-delivered fragrance environment in the home where you spend more time than anywhere else in your life.

The no-discount commitment

Coslign does not discount.

Not at Diwali. Not at New Year. Not to move inventory before a new batch arrives. Not for any reason.

When you buy Coslign at ₹2,499, you are buying it at its actual price, the price that reflects what it costs to make it the way it is made. The day you buy it will not be followed by a sale that tells you that you paid more than necessary.

This is not a luxury positioning tactic. It is a promise about how we think the relationship between a brand and its customer should work.

The Founding Member offer

The first 100. A permanent privilege.

Coslign is launching. There are no reviews yet. No press. No community. Just a product we believe in and a philosophy we have built from scratch.

The first 100 women to subscribe to Coslign's email list and make a purchase become Founding Members.

As the brand grows, the packaging will evolve. The experience will deepen. The price may change. When it does, Founding Members continue to purchase Warm Caress and Golden Clarity at ₹2,499/- forever.

This is not a promotional period. It is a permanent recognition of the women who were here before anyone else.

Become a Founding Member →

When the counter reaches 100, this section changes to: The Founding 100 is complete.

It does not reopen.

For any more queries contact orders@coslign.com

Founder Member Signup

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